You Built a Real Business.
Now Let It Pay You Like One.
Add high-ticket flooring to your existing business — LVP, hardwood, tile — using subcontractors who do the physical work. You run the operation. They do the labor. You keep the margin.
5 of 10 founding member spots remain. Beta closes when they're gone.
If you've been in this business more than five years, this is going to sound familiar.
Your Body Is Keeping Score
The knees, the back, the shoulders — it adds up faster than you think. You got into this business to build something. Not to break yourself down doing it.
Retirement Feels Like a Fantasy
You're working. The jobs are coming in. But if you stopped tomorrow, how long could you last? Most carpet cleaners never answer that question — until it's too late.
You Can't Scale What's Already Maxed Out
You can take on more jobs. You can raise your rates. But at some point, there are only so many hours in a day — and your body only has so many of them to give.
The Founding Member Beta
There's a Version of Your Business Where You Make More and Do Less. I Built It. Now I'm Teaching It.
I spent 15 years in carpet cleaning. I know what the work costs — not just in hours, but in your body. And I know what the income ceiling feels like when you're already running hard just to stay level.
What changed my life wasn't working harder. It was adding high-ticket flooring services to what I already had — and using skilled subcontractors to do the physical work while I ran the business side. Today that flooring operation does seven figures, and I haven't laid a plank or sanded a floor in years.
The model works. And your existing carpet cleaning business is the perfect foundation to build it on — because you already have the clients, the trust, and the credibility. You just need the blueprint.
"I'm opening a small founding-member beta where I work directly with a handful of carpet cleaning business owners to help them add high-ticket flooring services — LVP, hardwood refinishing, tile — using subcontractors. No physical labor from you. No second career to learn. A smarter model built on what you already know."
This is not a course you log into and forget about. I work with you personally — every week, for eight weeks — until your flooring division is real, operational, and generating revenue.
The 8-Week Blueprint
What We Build Together — Week by Week
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01
The Flooring Opportunity Audit
Before we build anything, we look at your market, your current client base, and your capacity. Then we identify the single fastest path to your first flooring dollar — so we're not guessing, we're targeting.
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02
Building Your Subcontractor Bench
The right subs are already in your city. We cover exactly how to find them, how to vet them, how to structure the relationship, and how to price jobs so you keep strong margin. You'll leave this week with at least one qualified sub lined up.
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03
High-Ticket Pricing & Profit Margins
Most people underprice flooring because they don't know what the market actually bears. I'll show you the exact structure I use to hold 40–60% margin on every job — and how to deliver a quote that closes, not one that scares people off.
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04
Selling to Your Existing Carpet Clients
Your phone is already full of warm leads who trust you. We build the exact conversation framework to introduce flooring services naturally — so it feels like a helpful offer, not a sales pitch. These are your easiest first wins.
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05
Landing Your First Flooring Project
We walk through the full process — the quote, the follow-up, the common objections, and the close. By the end of week five, the goal is simple: you should have your first flooring job booked.
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06
Managing the Job Without Doing the Job
Running subs is a skill. We cover how to coordinate the work, set expectations with clients, keep jobs on schedule, and protect your reputation — all while you stay completely off the tools.
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07
Marketing Your Flooring Division
Once you've got the model working, we build the pipeline. How to position your business, generate referrals from happy clients, and create a consistent flow of flooring jobs that runs alongside your carpet work — not instead of it.
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08
Scaling the Model & Protecting Your Time
Week eight is about building a business that doesn't depend on you being in it every day. We tighten the systems, reduce the bottlenecks, and map out what the next 12 months of growth looks like — so you leave this program with a real plan, not just a finished course.
Weekly 1-on-1 Calls with Reggie
You get direct access — not a forum, not a community thread, not a generic reply. Real answers to your actual situation, every single week.
Blueprint Command Center (GHL)
A fully built CRM, pipeline, and client management system — ready to run your flooring division from day one. No tech headaches. Just plug in and go.
Beyond the Wand — Reggie's Book
His complete guide to growing and scaling a cleaning business — included with your enrollment. A $30 value, but the real value is in how it frames your next move.
Founding Member Rate — Locked For Life
You're getting in at the beta price. When this program goes public, the rate goes up — but your founding member price is locked in for any future access or upgrades.
Your Coach
Reggie Williams
Founder, Flooring Makeovers & Wand to Wealth Academy
Reggie Williams spent over 15 years in the carpet cleaning industry — not as a consultant watching from the sidelines, but behind the wand, running jobs, building client relationships, and learning the business the hard way.
He knows what physical burnout feels like. He also knows what it feels like to wonder if the business you've been grinding at is actually going to be enough when you're ready to slow down.
That's what drove him to build something different. Using the subcontractor model, Reggie added flooring services to his existing operation — and scaled it into a seven-figure business based in Stone Mountain, Georgia, without doing the physical work himself.
Now, approaching 60, his mission is straightforward: make sure carpet cleaning business owners don't reach retirement unprepared. The Blueprint is the same model that changed his business — documented, systematized, and proven on real jobs in a real market.
- ✦ 15+ years carpet cleaning industry experience
- ✦ Built a 7-figure flooring business using subcontractors
- ✦ Author of Beyond the Wand
- ✦ Quarterly hands-on workshops for 12 students each
- ✦ Active flooring business in Metro Atlanta — still in the game
Investment
Your Investment
Same program. Same direct access to Reggie. Same results. Choose the payment structure that works for your cash flow.
Pay in Full
One payment. Locks your spot immediately. Save $300 vs. the payment plan.
Pay in Full — Enroll Now →No purchase happens on this page. Your next step is a free 30-minute call with Reggie. We'll talk through your business, look at the opportunity in your market, and make sure this is the right fit — before you invest anything.
Common Questions
Before You Book a Call, Here Are the Answers Most People Want First.
If you've got a question that's not here, bring it to the call. That's what it's for.
No. And that's the whole point of the model. Your subcontractors bring the flooring expertise — they've been doing this for years. Your job is to run the business side: find the clients, quote the job, manage the relationship, and collect the margin.
What you do need is the ability to communicate clearly with clients and hold your subs accountable. If you've been running a carpet cleaning business, you already know how to do both.
They're already in your city — you just need to know where to look and how to approach them. We cover this in detail during Week 2. I'll show you exactly how I find subs, how I vet them before I ever put them in front of a client, and how I structure the working relationship so expectations are clear on both sides.
The goal by the end of Week 2: you have at least one qualified sub lined up and ready to work.
Most of the people I work with have their first flooring job booked within 30–45 days. Some faster. The reason is simple — we start by selling to your existing carpet cleaning clients. They already trust you. That makes the conversation a lot easier than cold outreach.
I'm not going to promise you a number. What I will tell you is that the path to your first job is clearly mapped from the first week, and we work that path together the whole way through.
You don't need a massive client base. You need a few strong relationships and the willingness to have a new conversation with people who already trust you. Some of my most successful students were running lean operations — the subcontractor model actually works well at smaller scale because your overhead is low and your margin stays high.
That said, if you're brand new — less than a year in, still figuring out the basics — this probably isn't your next move yet. Build the foundation first, then add flooring.
No. This is a direct-access, small-cohort program — not a library of videos you log into whenever you get around to it. We have a standing weekly call, you have my attention, and I'm watching your progress. If you go quiet, I'm going to notice.
I built this program the way I wish someone had built something for me when I was making this transition. You're not buying access to information. You're buying accountability, direction, and someone who's already done it walking alongside you.
Good. Competition means there's demand. The carpet cleaners using the subcontractor model aren't competing with flooring showrooms — they're competing on trust, convenience, and the existing relationship they have with their clients. That's an edge that most flooring companies can't touch.
We'll do a market audit in Week 1 specific to your area so you're not guessing. You'll know exactly where the opportunity is before we build anything around it.
Plan for 3–4 hours per week — our call plus the work in between. This is designed for people who are already running a business, not people who have unlimited free time. The weekly assignments are focused and practical, not busy work.
If you can protect 3–4 hours a week for eight weeks, you can build this.
You keep the Blueprint Command Center — your CRM and pipeline tool — as long as you're a member. You also keep everything you've built: your sub relationships, your pricing framework, your client conversations, your systems.
Founding members also get first access to any future resources, advanced trainings, or community Reggie builds out — at the rate you locked in, not whatever the public price is at that point.
The Wand Got You Here. The Blueprint Gets You to What's Next.
You've built a real business. You've put in the years. Now it's time to build the version of it that pays you what you've earned — without requiring more of your body to do it. Book a free 30-minute call and let's talk about whether the Blueprint is the right next move for you.
Book Your Free 30-Minute Call →5 founding member spots remaining. The beta closes when they're gone — no exceptions.